LE DESIGN

Back in college I had a British, Swiss-educated designer who had to be about the most unenthusiastic educator I’d ever met. Nevertheless, grid theory was forever blazoned on my brain and took me years to get over, if I ever really did. What poster work and design I did see was almost exactly what I expected, clean and precise with a few things bordering on edgy, something most Swiss designers probably feel compelled to be anything but. Have to admit the cow yoga thing fascinated me in a kind of repellent way.